FRANCHISE BUNDLE
![]() |
Apricot Lane Franchise ProfileRetail Franchises > Clothing Stores |
How to Open an Apricot Lane Franchise?
To begin your journey towards owning an Apricot Lane franchise, you will need to fill out a franchise application form. Following this, you may have interviews with the franchisor's team, where they will assess your qualifications and fit for the brand. If selected, you will attend a training program that covers various aspects of running your store, including operations, merchandising, and marketing. The total investment to open your first Apricot Lane store ranges from $156,450 to $347,300, which includes the initial franchise fee of $44,450 to $48,800 payable to the franchisor.
What Makes an Apricot Lane Franchise an Attractive Opportunity?
Before committing to an Apricot Lane franchise, it’s essential to conduct thorough research. This includes analyzing market conditions in your area to assess demand for fashion apparel and accessories. The franchise offers a proven business model with a focus on community engagement and customer experience. Additionally, you will benefit from ongoing training and support from the franchisor, as well as the opportunity to participate in an e-commerce platform, which can enhance your revenue potential.
Why You Should Consider Becoming an Apricot Lane Franchisee?
Apricot Lane is known for its unique selection of fashion apparel, jewelry, and accessories, catering to a diverse customer base. If you have a passion for retail and a keen eye for trends, this franchise could be a fulfilling venture. The brand promotes a supportive franchise culture, providing tools and resources to help you succeed. Moreover, franchisees often enjoy the flexibility of operating a store in popular shopping districts, which can lead to increased foot traffic and sales.
Is Owning an Apricot Lane Franchise Right for You?
The retail landscape is competitive, and owning an Apricot Lane franchise requires commitment and strategic planning. As a franchisee, you will be expected to uphold the brand's standards and contribute to its reputation. The average gross revenue for top-performing Apricot Lane stores can reach over $1 million annually, but results will vary based on location and management. Assess your financial readiness, market conditions, and personal goals before making this significant investment in your future.
Apricot Lane Franchise Financial Requirements
Below, you’ll find an overview of the initial investment needed to launch the business, along with the ongoing fees required by the franchisor to maintain operations over time.
Industry ⓘ
Category ⓘ
Funding Year ⓘ
Parent Company ⓘ
Leadership ⓘ
Corporate Address ⓘ
Initial Investment ⓘ
Franchise Fee ⓘ
Royalty Fee ⓘ
Marketing Fee ⓘ
Cash Required ⓘ
Net Worth Required ⓘ
Average Revenue ⓘ
Median Revenue ⓘ
Lowest Revenue ⓘ
Highest Revenue ⓘ
Breakeven Time ⓘ
Investment Payback ⓘ
Apricot Lane Franchise Unit Growth Summary
A breakdown of corporate, franchised, and total units, with yearly net changes shown in the chart and table.
Total Units ⓘ
Franchised Units ⓘ
Corporate Units ⓘ
Units | 2021 | 2022 | 2023 |
---|---|---|---|
Total Units | 70 | 82 | 108 |
Net Change YoY | 12 | 26 | |
Franchised Units | 70 | 82 | 108 |
Net Change YoY | 12 | 26 | |
Corporate Units | 0 | 0 | 0 |
Net Change YoY | 0 | 0 |
Company Background
Apricot Lane is a boutique franchise chain that specializes in women’s fashion and accessories, offering a curated selection of trendy clothing, jewelry, and handbags. Founded in 2007, Apricot Lane has grown to over 100 locations across the United States and internationally. The brand prides itself on providing a unique shopping experience that combines stylish, quality merchandise with personalized customer service, catering to fashion-forward women who seek the latest trends at reasonable prices.
Franchise Opportunity
As a potential franchisee with Apricot Lane, you are stepping into a vibrant retail environment with a strong community focus. The franchise model provides you with the tools and support necessary to operate your own boutique while benefiting from the brand’s established reputation and marketing resources. Apricot Lane is an attractive option for entrepreneurs who are passionate about fashion and looking to create a rewarding business that engages with customers on a personal level.
Corporate Structure
Apricot Lane is operated by the parent company, NMG, Inc., which was founded in 2005. The company is headquartered in Roseville, California, and has positioned itself as a leader in the boutique retail sector. With a focus on empowering local franchise owners, Apricot Lane provides comprehensive training and ongoing support to ensure each franchise location thrives in its respective market.
Royalties
Franchisees of Apricot Lane are required to pay ongoing royalties of 5% of gross sales, alongside a marketing contribution of 2% for national advertising initiatives. These fees help fund a collective marketing strategy that enhances brand visibility and drives traffic to franchise locations. Understanding these financial commitments is crucial for potential franchisees when evaluating the overall investment.
Company Mission
Apricot Lane’s mission is to inspire and empower women through fashion by providing trendy, high-quality products in a welcoming boutique atmosphere. The brand is dedicated to fostering community connections and cultivating a unique shopping experience that allows customers to express their individuality. Apricot Lane strives to create lasting relationships with both customers and franchisees, ensuring a positive impact on the communities it serves.
Brand Story
Launched in 2007, Apricot Lane was created with the vision of merging fashion and community engagement. The brand began with a single boutique in California and quickly resonated with women who sought a stylish and personal shopping experience. Apricot Lane’s commitment to supporting local artisans and promoting sustainable fashion has allowed it to carve out a niche in the competitive retail landscape. Today, Apricot Lane continues to grow, embodying a blend of contemporary style and community spirit in every franchise location.
Frequently Asked Questions
The estimated initial investment for an Apricot Lane franchise ranges from $156,450 to $347,300 for a startup store. This cost includes the initial franchise fee, inventory, and other necessary expenses.